Making Carbon Tracking Accessible to Everyone
We're on a mission to democratize carbon tracking and empower individuals to take meaningful action against climate change. Every small step counts, and together we can make a big difference.
Our Story
How CarbonWise came to be
CarbonWise was born out of frustration. As environmental scientists and engineers, we saw the urgent need for climate action, but existing carbon tracking tools were either too complex, too expensive, or simply not engaging enough for everyday people.
In 2023, our founders Sarah and Marcus decided to change that. They envisioned a platform that would make carbon tracking as simple as checking your bank balance, while providing the scientific accuracy needed to drive real change.
Today, CarbonWise serves over 50,000 users across 127 countries, helping them collectively reduce their carbon footprint by nearly 900,000 tons of CO₂. But we're just getting started.
Our vision is a world where everyone has the tools and knowledge to make environmentally conscious decisions every day. We believe that by making sustainability accessible, actionable, and rewarding, we can accelerate the transition to a low-carbon future.
Our Values
The principles that guide everything we do
Environmental Impact
Every feature we build is designed to maximize positive environmental impact and make sustainability accessible to everyone.
Community First
We believe in the power of collective action. Our platform connects individuals working towards a common goal.
Data-Driven
We use scientific methodologies and verified data sources to ensure accurate carbon footprint calculations.
Global Perspective
Climate change is a global challenge that requires global solutions. We're building for users worldwide.
Meet Our Team
The people behind CarbonWise
Sarah Chen
CEO & Co-founder
Environmental scientist with 10+ years in climate research. Former NASA researcher passionate about making sustainability accessible.
Marcus Johnson
CTO & Co-founder
Full-stack engineer with expertise in data analytics. Previously at Google, focused on building scalable environmental solutions.
Elena Rodriguez
Head of Product
Product designer with a focus on user experience. Believes in creating tools that make environmental action intuitive and engaging.
David Kim
Lead Data Scientist
PhD in Environmental Economics. Specializes in carbon accounting methodologies and impact measurement frameworks.
Join Our Mission
Ready to make a difference? Join thousands of users who are actively reducing their carbon footprint and creating positive environmental impact.